Instagram Strategy 2018

Reasons NSW SES is using Instagram

  1. Popular social media platform that uses images and graphics that appeal to a wide audience 
  2. To increase brand awareness of NSW SES on this popular digital channel 
  3. To promote the variety of roles the NSW SES undertakes in different communities across NSW and the diversity of our volunteer workforce. 
  4. Approximately 1 in 3 Australians use Instagram

Instagram   Initiative

Instagram is an Internet-based photo-sharing application that allows registered users to share pictures and videos either publicly, or privately to pre-approved followers. 

Mission

To increase the awareness of NSW SES and provide a digital platform to promote the variety of roles the NSW SES undertakes in different communities across NSW and the diversity of our volunteer workforce.

More information to come. 

Photo Guidelines

Instagram Image Sizes 2018